Creating a website can take years of technical experience as well as years of graphic design / UX experience, which can make website builders such as SquareSpace and Shopify look like good alternatives. While these may seem like convenient options, it's important to understand their limitations and disadvantages. Here's a few disadvantages:

When you have a non-responsive website, you're losing up to half of your users and losing business! The cost of redesigning a website can scare away some business owners, however stagnating with a mediocre, non-responsive website can cost more in lost business in the long run. Let's go over what a responsive website is - and why it matters!

The navigation of your website could determine whether a potential customer stays on your website or not. When a customer is frustrated with an experience, it will spread through word of mouth and possibly reviews which hurt brand reputation. Nobody wants that for any business. Let's look at what website navigation is and why it's so important!

When your website is failing you, it can put a large strain on your business. Your website should be the best way for customers to do business with you. By having a site lacking quality, you're sending a bad message to your audience. Let's take a look at what factors may be detracting from your website's user experience!